The Offer

Fractional CMO and go-to-market for HealthTech

One senior operator who owns go-to-market, plus the AI and automation stack that does the work of a team. Start with a 30-day diagnostic. Stay because it works.
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30-day GTM diagnostic and 90-day plan
ICP and positioning
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Messaging and the sales narrative
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SEO and AI search visibility
leads generation
Content, paid media, and events
Partner and channel marketing
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CRM, lead routing, and lifecycle
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Attribution and monthly reporting
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AI workflows that do a team's work
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Month to month, 30 to 40 hours
Proof

Every side of healthtech.

Fractional CMO for Bambi, a B2B SaaS platform for NEMT providers, since early 2024. VP of Marketing at Broda, a medical device maker selling through DME providers: revenue up 20% and qualified leads up 23% year over year, and a new product to $1.5M in six months. At Elsevier Clinical Solutions, a product program tied to $35M in revenue growth. I've marketed the platforms and the providers who buy them.

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How it works

Start small. Earn the retainer.

Days 1 to 30: a GTM diagnostic covering positioning, funnel, tracking, competitors, and AI search, ending in a 90-day plan. Days 31 to 90: execute the plan, ship the quick wins, and stand up monthly reporting. After that: month to month, typically 30 to 40 hours, with a weekly working session and async in between.

Meet Nick

Meet Nick

Find out where your pipeline is leaking.

Book a 30-minute GTM review. You'll leave with the two or three fixes that matter most, whether we work together or not.

Book a 30-minute GTM review